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Legal Area
USE OF AI
Our approach to Artificial Intelligence
We believe innovation is a valuable tool for enhancing how we present our products and communicate our
brand.
With this in mind, some content on this site can be created or optimised with the support of artificial
intelligence (AI) systems.
We always use these tools as part of human-supervised activities, with the aim of providing clear,
accurate content, which are consistent with the experience we want to offer our customers.
As a result, some text, visual and audio content may be enhanced or modified with the support of these
technologies.
When an image or video is accompanied by the AI icon, it means that the content has been retouched or
edited using AI tools, for example to create backgrounds or settings, improve visual quality, or perform
other creative and graphic enhancements.
The use of AI is for illustrative, aesthetic or presentation purposes only and is not intended to modify
or alter the essential characteristics of the products represented.
We are committed to ensuring that relevant information and its distinctive features are represented
correctly and reliably.
