Rubicon Retail Limited, a company registered in Malta with number C-82603, with registered office at Level 2, Abacus Business Centre, Triq Dun Karm, Birkirkara, BKR9037, Malta, VAT number MT2479-0914 and Calzedonia S.p.A with registered office in Malcesine (Verona), 5/3 Portici Umberto Primo street, VAT number 02253210237 make discounts, benefits and services at the "Intimissimi" stores (both direct and affiliates participating in the initiative) and on the website www.intimissimi.it. available to customers who wish to use them. To benefit from these advantages, it is necessary to become a holder of the "My Intimissimi" Card: the issue of the "My Intimissimi" Card (hereinafter the "My Intimissimi" Card) and its use are governed by the following conditions (hereinafter also "Regulations"), which the "recipient customer" must read carefully. The activation of the ‘My Intimissimi’ card, in the manner referred to in point 6 below, implies the Customer’s acceptance of these regulations. Rubicon Retail Limited and Calzedonia S.p.A reserve the right to periodically modify, even partially, these conditions, and the relative modifications will come into force 10 (ten) consecutive days following their publication on www.intimissimi.com/myintimissimi. In the event that the "receiving customer" does not accept the changes made, they will have the right to cancel their registration, which remains however, their right at any time as specified below. The use of the Card, after changes have come into force however, implies the acceptance, of the changes made. Rubicon Retail Limited and Calzedonia S.p.A reserve the right to temporarily or permanently, suspend this loyalty programme at any time, without the Customer being able to oppose anything (subject only to compliance with the rights already acquired by the participants at that time), by notifying them on the website www.intimissimi.com and/or at the points of sale participating in the initiative. These Regulations are always available for consultation at www.intimissimi.com/myintimissimi.
Rubicon Retail Limited, a company registered in Malta with number C-82603, with registered office at Level 2, Abacus Business Centre, Triq Dun Karm, Birkirkara, BKR9037, Malta, VAT number MT2479-0914 and Calzedonia S.p.A with registered office in Malcesine (Verona), 5/3 Portici Umberto Primo street, VAT number 02253210237
• All "Intimissimi" and "Intimissimi Uomo" stores, participating in the initiative display the related advertising
and information material. The list of stores participating in the initiative can be viewed on the website
• E-commerce site www.intimissimi.com
Republic of Malta
This is a promotional initiative consisting of a loyalty programme involving the collection of points on a card, the so-called ‘My Intimissimi’ and releasing exclusive benefits to the holders of this card. The purpose of the initiative is to build customer loyalty through a loyalty programme that recognises advantages for customers holding the ‘My Intimissimi’ Card. Without prejudice to what is specified in the premises, in point 7 (’functionality’) and point 10 (’Programme interruption - card deactivation - miscellaneous’), the ‘My Intimissimi’ Card is not subject to expiration
End customers aged 18 or over, who are members of the ‘My Intimissimi’ according to the registration and operating procedures indicated below.
The ‘initial’ card with the acquisition of ‘Essential Status’ can be issued to the Customer in hard copy, directly at the point of sale or in "digital" format by accessing the site www.intimissimi.com/myintimissimi or by contacting customer care 0458613600 (Number subject to charge. The cost is equivalent to national call rates, the rate depends on the telephone company.). In any case, the Customer must "activate" the aforementioned card by registering for the "My Intimissimi Card" Loyalty Programme on the website www.intimissimi.com/myintimissimi or by contacting customer care at the number or at the Intimissimi store with the support of the sales assistant. Registration for the ‘My Intimissimi’ loyalty programme will require the creation of a specific ‘My Intimissimi’ account which will allow the Customer to access their personal page on the brand's e-commerce site. The "initial" card delivered to the Customer can immediately be used by linking it with a possible purchase, but this purchase will be considered valid for the purposes of crediting the points only when the card is "activated": the date of registration to the programme will be that between the date of the first purchase and the registration/activation date. The registration systems will prevent minors from enrolling in the loyalty program. The activation/registration takes place in compliance with the privacy legislation. My Intimissimi’ Card is personal and non-transferable. Each customer cannot activate more than one during its validity. The My Intimissimi Card is for private and non-commercial use only. In case of loss or theft of their "My Intimissimi" Card, the Customer must go to any of the "Intimissimi" and "Intimissimi Uomo" stores participating in the initiative, to request a replacement: once the identification data of the Customer has been verified, the lost/stolen card will be cancelled and the Customer will immediately receive a new one that will allow them to recover any points already accumulated and not used. The Customer can request at any time to be removed from the loyalty programme, by contacting customer care on 0458613600 (The number is subject to charges. The cost is equivalent to the national call rates, the rate depends on the telephone company.), Or by accessing the website www.intimissimi.com/myintimissimi.
The "My Intimissimi" Card will give the customer the opportunity to reach 3 different STATUS by accumulating points on purchases. Depending on the status to which the Customer belongs, they will receive increasing rewards.
Each change of status, as well as any communication relating to participation in the loyalty programme is strictly essential for the provision of the services relating to it (such as, for example, confirmation of registration/cancellation, status changes, allocation of dedicated discounts or of reserved gifts) is considered as necessary to carry out the program itself. Therefore, by accepting this regulation, the Customer agrees to receive such communications which will be sent to the addresses indicated in the programme registration form. Refusal to receive such communications makes it impossible for Mallouppas & Papacostas Swimwear & Hosiery Ltd and Calzedonia Spa to carry out the programme and provide the related services. Any refusal expressed during the course of the programme will result in the automatic interruption of the same.
The loyalty points will automatically be loaded on the "My Intimissimi" Card activated with each purchase in one of
the "Intimissimi" and "Intimissimi Uomo" points of sale participating in the initiative or via the e-commerce site
www.intimissimi.com/myintimissimi, to the value of one point for
each euro spent rounded down (Ex. 1.99 EUR = 1 POINT).
The crediting of points resulting from purchases made on the e-commerce site, will be possible only after entering the card data in your e-commerce account. The combination of the Card with the e-commerce account must only be performed once and will be stored by the system for subsequent purchases. To be entitled to points, the Customer must identify themselves before issuing the receipt by presenting their ‘My Intimissimi’ card or indicating their surname and first name or the e-mail address issued for the activation of the card. In the case of purchase through e-commerce, the Customer must access the site by entering their credentials.
Failure to identify the Card holder in the manner indicated above, will not allow points to be loaded, nor will loading be possible later. The Customer can see their accumulated points balance at any time by requesting it at any of the ‘Intimissimi’ or ‘Intimissimi Uomo’ points of sale participating in the initiative, or by consulting the website www.intimissimi.com/myintimissimi.
Points will be loaded and accounted for by the system on a daily basis; in case of technical unforeseen events, they can be loaded within a longer period of maximum 15 days. Returns will generate the points charge according to the same criterion as the credit. The issue of the ‘Intimissimi Gift/eGift Card’ will generate the credit of the related points. Subsequent purchases paid partially/in total with Gift/eGift Card by the card owner will therefore not generate any credit of points for the value of the receipt paid with Gift/eGift Card.
Campaigns of doubling or tripling points may be envisaged, of which adequate publicity will be given. The Card does not in any way constitute a payment card; the points accumulated in it cannot be transferred or converted into money or products.
‘My Intimissimi’ Cardholders will also be able to collect points through purchases made within the points of sale in
the Countries indicated in the table below.
The collection of the aforementioned points, will enable them to be credited and achieve the status and use of prizes provided for in this regulation, in the Cyprus national territory. Loyalty points will be loaded onto the Customer's ‘My Intimissimi’ Card following the conversion shown in the table below.
Exclusively for purchases made in Russia, loyalty points will be credited upon presentation of the ‘Intimissimi Club’ Card.
As a further advantage, Customers in possession of the ‘My Intimissimi’ Card making purchases within the points of sale in the Countries indicated above, are granted discounts reserved by the individual country for the Customer's membership status exclusively at the time of purchase.
Customers who are part of the "My Intimissimi" loyalty programme can benefit from numerous discounts, promotional operations, prize operations and special initiatives, which will be adequately advertised and communicated from time to time. The Customer will be able to take advantage of the dedicated benefits only upon showing their ‘My Intimissimi’ Card. In particular, the following discounts are defined as:
Rubicon Retail Limited and Calzedonia Spa reserve the right to modify, suspend or interrupt the ‘My Intimissimi’ loyalty programme and related services at any time and at its own discretion. Specific communication of such changes, suspensions or interruptions will be given by posting a suitable notice on the website www.intimissimi.com and/or in the stores participating in the initiative. Without prejudice to any other right provided for by law, including the right to compensation for damage, Rubicon Retail Limited and Calzedonia S.p.A may revoke the Customer's right to use the Card and deactivate it if the Card is used in violation of the conditions set out in these Regulations or of use for fraudulent or damaging purposes of the image and of the ‘Intimissimi’ brand. Furthermore, after providing information, Rubicon Retail Limited and Calzedonia S.p.A reserve the right to deactivate the ‘My Intimissimi’ card and its activation/registration, in the event of non-use of the Card or inactivity of the Customer for a period exceeding 5 years. In the event of cancellation and deactivation, the Customer will no longer be able to use the "My Intimissimi" Card advantages and services. Rubicon Retail Limited and Calzedonia S.p.A are not responsible for any consequences, direct or indirect, relating to malfunctions of the loyalty programme that are not dependent on their will. Rubicon Retail Limited and Calzedonia S.p.A are not responsible for any fraudulent, improper or unlawful use of the Card.
Your participation to the My Intimissimi fidelity program involves our use of your personal data. In particular, we need to process the personal data provided to us at the time of registration (failure to provide the data marked with an asterisk on the registration form involves the inability to complete the registration process, in case of registration carried out in each point of sale with the support of the sales assistants, the phone number or email address are mandatory data. Failure to provide these data involves the inability to complete the registration process) and the data relating to purchases made at points of sale Intimissimi. These data include, for example, the price and type of products purchased. With your consent, we may also use other information that you freely provide to us at the time of registration or concerning the manner in which you interact with us (hereinafter, collectively, the "Data").
More precisely, we could collect:
We may use your Data, including by electronic means:
a) For the management of your participation to the My Intimissimi fidelity program. Your Data will be used to provide you with discounts and other benefits, which may available to you and, more generally, for all related contractual and administrative obligations.
b) To provide you a personalized service in all our points of sale where the My Intimissimi fidelity program is active. Wherever you are, you could receive the help and advice of our sales assistants, with information (e.g. for INTIMISSIMI size, color or pattern) on items purchased in the previous 12 months at any point of sale Intimissimi or even online. Provided that Intimissimi is a global brand, such use of your Data, based on our legitimate interest, allows us to improve the quality of our services at the point of sale and to ensure a consistent service to our customers who have joined the My Intimissimi Loyalty Program in all our stores. In any case, if you do not wish to receive this assistance, it is sufficient that you, at the time of registration or even at a later time, ask that your Data not be used for this purpose
With your consent, we may also use your Data for the following purposes:
c) To send you, through the contact details provided to us, newsletters, information about products and services provided by us, offers and promotions, as well as to conduct market researches. For example, we may send you emails or text messages (e.g. SMS e WhatsApp), send you promotional materials at your postal address or contact you by telephone via an operator. Our products are marketed under the following brands: Calzedonia, Intimissimi, Tezenis, Signorvino, Falconeri, Atelier Emè.
d) To review your preferences, how you interact with us, and your purchasing behavior. In particular, in order to better understand your tastes and interest in our products and communications, we may examine - also through the use of automated systems – the information provided at the time of your registration to the My Intimissimi fidelity Program, the purchases made at our Intimissimi points of sale in the last 12 months, your interest in communications and newsletters that we send you, the attendance of our websites, the use of our Apps and the interest in our social channels (e.g. Facebook). For further information on the Data that we may acquire through browsing our websites and/or through the use of our Apps, you may consult the relevant privacy policies. Finally, we may enrich your profile with statistical information that we may lawfully acquire from other sources: for example, in relation to your area of residence (such as demographic information, geo-referencing data, etc.) or to the electronic tools that you use to interact with us.
In any case, this profiling activity is aimed at better personalizing our services and does not have any legal or other significant effect on you.
Your subscription to the My Intimissimi fidelity Program is in no way conditional upon the provision of the above consents.
For the purposes listed under letter a) and b), your Data will not be processed for longer than the time required to
manage your participation to the My Intimissimi Loyalty Program. In any case, information about your purchases and
your interactions with us will not be processed for longer than 12 months from the date of collection. In the event
that you decide to leave the My Intimissimi fidelity Program, your Data will be deleted within the following 12
For the purpose under letter c), you Data will be retained until you revoke your consent to receiving commercial communication; for the purpose under letter d), your Data will be retained for 12 months except for purchasing history which will be retained for 3 years.
For the purposes of the management of the My Intimissimi fidelity Program and for administrative purposes, we may communicate your Data to our service providers (e.g. IT services) and to the companies that manage the Intimissimi points of sale, present in the various countries where the My Intimissimi fidelity Program is active, who will be acting as data processors, and to other third parties where there is a legal obligation to do so. A complete list of such companies will be made available by sending a written request to the following contacts.
Your Data may be transferred outside the territory of the European Union, even to countries where the level of protection of personal data may be lower than that guaranteed by European legislation. Such transfer shall, in any case, be subject to adequate safeguards for the protection of your Data and, in particular, to the standard contractual clauses approved by the EU Commission by Decision 2021/914/EC.
You have the rights of access, rectification, erasure, limitation of and opposition to the use of the Data by us, as well as the right to request the transfer to you of some of the Data.
Right of access
The data subject has the right to obtain from the controller confirmation as to whether or not personal data concerning him or her are being processed, and, where that is the case, access to the personal data and the following information:
(a) The purpose of processing;
(b) The categories of personal data concerned;
(c) The recipients or categories of recipients to whom the Personal Data have been or will be disclosed, in particular recipients of third-party countries or international organizations, with confirmation as to whether adequate safeguards are in place;
(d) Where possible, the envisaged period for which the personal data will be stored or, if not possible, the criteria used to determine that period;
(e) The existence of the right to request from the controller rectification or removal of personal data or restriction of processing concerning the data subject or to object to such processing; (f) The right to lodge a complaint with a Supervisory Authority;
(g) Where the personal data has not been collected from the data subject, any available information on their source;
(h) The existence of an automated decision-making process, including profiling, which produces legal effects concerning him or her or similarly significantly affects him or her and, at least in those cases, meaningful information about the rationale, the significance and the envisaged consequences of such processing for the data subject.
Right to rectification
You have the right to obtain, without undue delay, the rectification of any inaccurate personal data concerning you.
Right to erasure
You have the right to have the removal, without undue delay, of your personal data for any of the following reasons:
(a) personal data is no longer necessary in relation to the purposes for which they were collected or otherwise processed;
(b) you have withdrawn your consent to the processing and there are no other legal grounds for the processing;
(c) you objected to the processing, and there are no overriding legitimate grounds for doing so;
(d) the personal data have been unlawfully processed;
(e) personal data have to be removed for compliance with a legal obligation.
Right to restriction of processing
You have the right to obtain the restriction of processing when one of the following applies:
a) contest the accuracy of personal data, for the period necessary for the data controller to verify the accuracy of such personal data;
(b) the processing is unlawful, and you oppose to the removal of the personal data and request the restriction of their use instead;
c) although the data controller no longer needs the personal data for the purposes of processing, but they are necessary for ascertaining, exercising or defending a right in court;
d) you objected to processing, pending verification of the possible prevalence of our legitimate grounds.
Right to object
The data subject has the right to object at any time to the processing of personal data concerning him or her which is based on the data controller’s legitimate interest, including profiling. The data subject has the right to object at any time to the processing of personal data concerning him or her for direct marketing purposes, including profiling to the extent that it is related to such direct marketing.
Right to data portability
You have the right to receive in a structured format, commonly used and readable by automatic device, the personal data concerning you in our possession and you have the right to transmit such data to another data controller without hindrance by the data controller to which you provided them if:
(a) the processing is based on consent or on a contract; and
(b) the processing is carried out by automated means.
At your request and if technically feasible, you can obtain the direct transmission of personal data to another data controller.
Right to file a complaint before the competent Data Protection Authority
When the data subject holds that the processing of his/her personal data is carried out breaching the provisions of the EU Regulation no. 2016/679, he/she is entitled to file a complaint before the competent Data Protection Authority in order to protect his/her rights.
How can you change your preferences or withdraw consent?
At any time, you may check, modify or revoke your consent in relation to the purposes set out under letters (c)
and (d) (as well as by declaring that you do not wish to receive commercial information by email and/or text
messages) and/or request that your Data not be used for the purposes under letter (b).
Regarding the registration carried out online you can change your preferences:
Regarding the registration carried out at any point of sale:
Fort the purposes under letters (a) and (b) Calzedonia S.p.A. and Sunshine Baltics Estonia OÜ will be acting as
joint data controllers.
The data controller for the purposes under letters (c) and (d) is Calzedonia S.p.A.
You may exercise your rights by writing to the data controllers, and/or Data Protection Officer at the address
Registered office: Via Portici Umberto Primo 5/3, Malcesine (Verona) - Italy
Data Protection Officer of Calzedonia S.p.A: firstname.lastname@example.org
Rubicon Retail Limited
Registered office: Level 2, Abacus Business Centre, Triq Dun Karm, Birkirkara, BKR9037, Malta.
This Privacy Notice may be subject to changes and updates as a result of changes concerning the way we process your
Data or other information provided to you hereunder. Any changes will ensure, in any case, the full protection of
your rights. If any changes are made that may limit the guarantees for the protection of your Data or your rights
with respect to the current version, before the processing of your Data begins in the new manner, you will be
promptly informed through the contacts provided and you will be guaranteed the right to cancel from the “My
Intimissimi Loyalty Program” or, in any case, to modify your consents and preferences.